With so much effort concentrated on making internet affordable to everyone in the world, Facebook has taken another giant step - the company has purchased Pryte. Pryte brings Telco and App ecosystems together to enable app–like user experience for mobile data. Pryte announced on its site;
"Today, we are delighted to announce that our team will be joining Facebook. Since we launched Pryte we have worked to reimagine the way mobile data works in an app-driven world, by enabling partnerships between app and content providers, and mobile operators.
Now, we’re joining Facebook, whose mission to connect the world by partnering with operators to bring people online in a profitable way aligns closely with our team’s goals. We are excited to get started, and make an even greater impact by advancing the work we are doing in collaboration with Facebook’s great team working to further Internet.org’s goal of making affordable internet access available to everyone in the world."